Close-up of a dog with brown, black, and white fur and expressive amber eyes.

Help Promote the Pet Plate

Each Spay/Neuter License Plate on the road contributes funding for spay/neuter grants for MA organizations that help animals. Help us grow this important funding source!

Share print materials

To promote the sale of the pet plate, please consider putting promotional materials on the front desk in your store, on walls where you work, in town, and anywhere animal lovers might go. You can request these printed materials by filling out the form linked in the button below. Thank you for any help you can provide!

Request printed materials

Request print materials

Print your own materials

A black off-road vehicle with various pets, including dogs, cats, a rabbit, and a guinea pig, sitting on and around it. The image promotes an animal welfare campaign with the message "Driven to help animals. Put the brakes on overpopulation" and features a QR code for more information.

Poster

Download the poster
An informational flyer promoting helping animals in Massachusetts through pet plates. The left side shows a group of dogs and cats with a black vehicle displaying a license plate, and a website for pet plates. The right side emphasizes putting the brakes on overpopulation with a picture of cats and a dog in a vehicle bed, and includes a QR code, a license plate design, and text about licensing and donations.

Rack Card

Download the rack card

Share our videos

Share these clever videos featuring the Pet Plate on your social media pages!

Close-up of a white kitten with blue eyes laying on a surface with other kittens in the background.

How to order your own Pet Plate!

  1. Go to the RMV ONLINE SERVICE CENTER

  2. Scroll down to PLATES

  3. Fill in your personal information

  4. Choose ORDER A SPECIAL/VANITY PLATE

  5. Choose CHARITABLE PLATES

  6. Check MASS ANIMAL COALITION

A Massachusetts license plate supporting animal-friendly initiatives with a graphic of a dog and a cat sitting together, text indicating October 26, and the phrase 'I'm Animal Friendly' along with the Massachusetts Animal Coalition logo.